Ever see a logo for a brand and feel like you’ve seen it before, but for someone else? You’ve probably just come across a generic logo—a cliché in the logo game—a been-there-done-that, uninspired graphic that isn’t doing much for the brand it represents. Chances are, you’ve seen this a lot. by AikDesign Logos are more than just an image and some text. A logo is special database the face of an entire brand, which means that an unoriginal, overused logo design signals to potential customers that a brand is also unoriginal.
In today’s crowded marketplace, why would people want to give business to a brand that feels generic? A customer may take his or her business somewhere else, solely based on the image that the brand puts forth. For a brand who wants to attract special database customers and stand out from the competition, a compelling logo design is the first opportunity to send the right messaging out into the world. What is a generic logo? — Download this guide as a free ebook and learn how to get the perfect logo! Enter your email to get the logo ebook, along with creative tips.